Agency
Let’s get Kraut!
Our work process
We communicate content across media, enjoy trying out new ideas, and in the process, giving the brand a new, unique look. Through years of experience, we have developed a deep understanding of our clients. This allows us to work closely with them, executing projects in an agile manner and developing customized solutions – whether a logo, a social media campaign, or an exhibition.
- Analysis & ResearchWe believe in collaboration. That is why our design process starts with thorough analysis. You share your expert knowledge with us and together we explore the challenge from different perspectives. During this process, we ask many questions to gain a full understanding. Then, in an open exchange, we discuss the situation and which steps to take next.
- ConceptIn this phase, working with sketches, mood boards and application examples, we develop initial conceptual ideas. Our goal is to find solutions that strike the ideal balance between strategy and emotion. We work closely with you to refine your favorite designs.
- CreationThis is where ideas take shape. Different approaches are developed and revised, and then translated into a clear design and visual language. This process takes time and focus, but it is worth it, because the end result meets the needs and goals of the project.
- Implementation & ExecutionEverything’s cool? Then comes the implementation, production, and deployment. The design comes to life in the real world and can, of course, be adapted for different media. During this phase, precision, timing, and experience are crucial.
- Quality Management & SupportContinuous quality assurance and rapid development are essential aspects of our design process. We ensure that the final design is not only of the highest quality, precision, and effectiveness, but that adjustments can be discussed and implemented in a timely and straightforward manner.
Selected Clients
Bundersverband Managed Care / Bürkert Fluid Control Systems / BVES Bundesverband Energiespeichersysteme / Deutsches Rotes Kreuz / Deutschland sicher im Netz / KAVO Dental / Kochu Karu / Leibniz-Forschungsinstitut für Molekulare Pharmakologie / Leibniz-Zentrum für Literatur- und Kulturforschung / Küstenmuseum Wilhelmshaven / Penguin Random House / Pro Potsdam / Sony Music / The Do School / Tupoka Ogette / Universal Music / Ullstein Buchverlage / Volkspark Potsdam / WAGO / Zalando
Our services
Brand
Creation
Our creative team gives your brand a unique character. We can help you with both development and design.
- Workshops
- Branding
- Brand Design
- Logo Design
- Corporate Design
- Corporate Identity
- Design Systems
- Style Guides
- Naming
- Event Branding
- Brand in Space
- Visual language
- Icons & Graphic Style
- Communication Strategy
- Content Creation
- Storytelling
- Wording
- Internal communication
Brand
Experience
Brand experience defines how your customers experience your brand – part of the overall customer experience that we can help you create.
- Print Media
- Digital assets
- Websites
- Campaigns
- Annual reports
- Sustainability reports
- Exhibitions
- Trade show booths
- Signage systems
- Social media
- Video & Animation
- Infographics
- Illustrations
- Presentations
- Merchandise
- Artwork