Internal communication for Zalando

Creative Communication Solutions for Zalando: Visual Concepts since 2018

Since 2018, KRAUT & KONFETTI has been a close cooperation partner with Zalando’s Corporate Communications team. We provide regular support, especially when it comes to implementing communication strategies, designing campaigns, events, and internal visuals. Our holistic approach has resulted in impressive visual concepts for sustainability, diversity and HR campaigns, data science and software engineering conferences, as well as visual identities for internal departments and academies.

With each topic, the challenge is to provide an individual look that coheres with the corporate design while also attracting the attention of Zalando employees. This is where our creative but brand-compliant design expertise comes into play.

The concept implementation in Zalando-specific marketing materials plays a central role in our collaboration. The spectrum ranges from slide decks, intranet assets, and playbooks to animations, videos, infographics and illustrations.